Remember the days when you had to take a picture with your own camera to get a nice image for your website? Libraries are available.
Now, the industry is evolving again in a race to make things simpler and faster. Artificial intelligence can now generate images based on simple text input.
In a short period of time, AI-assisted design has started to consume more and more creative workflows in several industries, such as marketing, design, and even programming.
But are the results worth all the hype? Find out for yourself.
In this article, we’ll take a look at how design-oriented companies are starting to incorporate artificial intelligence into their online services.
Australian based design company Kambacreated an app that allows you to describe images and create them using simple AI applications.the app is called text to image.
It shows how AI works, what it can create, and discusses its uses, pitfalls, and possibilities in creative work.
Usage text to image on Canva
The first thing to do when creating original artwork is brainstorming, thumbnail sketches, or creating outlines. With AI, all you have to do is figure out how to describe the image you want in plain text and feed it into the program.
Let’s start with a few simple commands and see what we can get. Continuously modifying the text and judging the output is the cycle of AI art creation. Rinse and repeat.
Canva’s Text to Image app uses a vast library of images as training data to generate output in three basic styles: concept art, photography, and painting. After choosing a style, you can generate images simply by entering text commands.
For example, if you want an image of a colorful bush with flowers, just type “colorful bush with flowers”. See what you get
You might be happy with the output you get on your first try. But if not, remember you can be more specific. For example, you could instead write “Colorful bushes with flowers at sunset in a watercolor style”. The output of this command should be what you expect. Rinse and repeat.
What kind of image formats are supported?
You can create various forms of AI art.
You can choose custom sizes, choose from popular social media formats (Facebook, Instagram, etc.), posters, videos, invoices, infographics, proposals, book covers, postcards, and more.
Text-To-Image apps require some specificity and fine-tuning. Their creation is still in a relatively simple stage and may require human intervention to meet specific requirements.
Don’t be surprised if the AI produces strange and erratic images.
AI in creative work – good or bad?
Text-to-image options are a great way to get graphic satisfaction on the fly, but they don’t always meet the exacting standards expected of a trained artist.
So is AI good or bad for creative work?
AI mimics the kind of art people want to see, but it’s not always accurate. While rough strokes can interpret and generate aesthetically pleasing compositions, details do not so much.
AI-generated image of “Fantasy World Concept Art, Middle Ages”
Even if you want something uniquely beautiful or special, you may want to work with a trained human artist.
Medieval fantasy World of the Witcher 3: Blood and Wine concept art by CD Projekt RED Andrzej Dybowski
For companies, AI can help them acquire images faster and easier, potentially leading to a shortage of skilled workers. Concept art that took weeks to build can now be generated in seconds. But on the other hand, creating consistent, high-quality AI art is an art in itself.
Weigh speed against consistent quality when choosing the type of AI you need to get the job done.
There are many examples of AI being used in creative endeavors, but so far it is always tied to human manipulation and intervention. Using AI to build elements of an overall design is fast becoming the norm, but you can’t use AI to build everything. At least not yet.